If you want to expand your business, you should strive for evolvement. In the context of beauty business it refers to the offers of the new products and services.
Understand your client base
For instance, the best-known salons are regularly adding blow-dry bars, keratin treatments and extensions to their service lists. To be fashionable is quite an essential point, which exerts a strong influence on your total success, however in case, when your clients follow the trends. Understanding of your client base is the initiatory step to your business expansion.
Tailor Trends to Your Salon
When we understand, what our clients are about, we will get a chance to present them the latest trends. Besides, we could offer the services that would match your marketing demands.
The smoothing revolution has been under development over a long many of years and the more significant part of salons offers their clientele some variations of a texture taming treatment. These techniques were developed out of straight stick finish to add the systems that will diminish frizz while leaving body and solutions that form a protective protein layer on the hair. One of the most commonly used in the category is the Brazilian Professional Smoothing Treatment and to satisfy the stylist’s requirements, they offer some free education courses around the country to licensed stylists, who are interested in the delivery of their services.
As follows from the presentation, one liter of the Amazonliss solution go far 30 times, that liter can bring up to $2640 in profit. Clients should visit the salon every 12 weeks.
Prearrange and promote your business
Emails and texts are a great launching platform to announce your new offers. Use mentions in templated notifications. An introductory discount is another tool, which is useful, easy-to-realize, sales incentive.